Charles van Commenee disagrees with the switching of the European Athletics Championships from a four to a two year cycle, the next staging of them seeing a clash with the 2012 Olympic Games.
UK Athletics head coach strongly hinted several months ago that when the Europeans' take place in Olympic year, Great Britain would probably send just a development team and some throwers but none who would be chosen for the London Games.
Van Commenee reiterated this stance in Barcelona before the start of Tuesday's European Championships where he feels the Aviva GB team, despite injury problems, can still probably win 10 to 15 medals.
"In Britain we always have the trials and they are in conflict with the Euros in 2012," the 52-year-old Dutchman said. "We cherish our trials, which are very important, especially in an Olympic year.
"Track athletes are expected to run three rounds in the trials as I expect them to run three or four rounds in the Olympics. If we have a European Championships in between and I select athletes in the track events for the Euros they will be dead and buried before the Olympic Games start.
"Therefore you will not see athletes who will qualify for the Olympics in Helsinki in track events. For some individuals it may fit in, but for others it will not.
"It's like everything in life, if you get too much it's detrimental. I like my water but if I drink too much, I drown. If I eat too much I'm going to get fat.
"I think too many titles creates inflation, it becomes less valuable. I'm not a big fan of it. Nobody will remember the European champion two years ago or two years after, it's too many. It has to be special.
"I've explained what we will do in 2012, how that will be in the years after I'm not sure because maybe the EAA will evaluate after one or two times and determine what the future will be for the European Championships."
Injuries to top stars including Olympic 400m champion Christine Ohuruogu, long jumper Greg Rutherford, 5000m runner Jo Pavey, javelin thrower Goldie Sayers and heptathlete Kelly Sotherton, have not daunted his belief in the side winning plenty of medals.
Dwain Chambers begins his 100m campaign in the 1992 Olympic Stadium along with former World junior champion Mark Lewis-Francis and the up-and-coming James Dasaolu on the opening day and van Commenee is looking for a good start from them.
"I think they have a good chance to make the final and that was the selection criteria," he said. "They proved enough to me in training."
Chambers faces Frenchman Christophe Lemaitre, the only man in the field this year apart from himself to have ran 100m in under 10sec and a 0.01sec quicker in a time of 9.98sec.
Elsewhere Mo Farah and Chris Thompson contest the 10000m final where they lead the Euro rankings but can expect a formidable challenge from Spanish opponents headed by Ayad Lamdassen.
Jenny Meadows and Jemma Simpson commence their 800m campaign where World Indoor champion Mariya Savinova of Russia will start favourite, while the triple jump pits World outdoor gold medallist Phillips Idowu against the indoor title winner Teddy Tamgho of France.